Zomato name change - 10 things to know with detail
- 1. Zomato recently announced a major rebranding, changing its name to "Zomato" from "Zomato."
- 2. The decision to change the name was made as part of a larger effort to reposition the company and reflect its broader ambitions beyond just food delivery.
- 3. The new name "Zomato" is meant to signify the company's evolution into a comprehensive platform that offers a wide range of services beyond just food delivery, including grocery delivery, meal kit delivery, and restaurant reservations.
- 4. The name change also reflects the company's global expansion and its desire to be seen as a more inclusive brand that caters to a diverse range of customers.
- 5. The rebranding also includes a new logo and visual identity, which are meant to convey a more modern and dynamic image for the company.
- 6. The company has stated that the name change will not affect its operations or services, and that customers can continue to use the app and website as usual.
- 7. The rebranding process is expected to be completed in the coming months, with the new name and logo being rolled out across all platforms and marketing materials.
- 8. Zomato has also stated that it will be launching a new marketing campaign to promote the new brand and introduce customers to the expanded range of services it now offers.
- 9. The company's decision to change its name has been met with mixed reactions from customers and industry experts, with some praising the move as a smart strategic decision, while others questioning the need for such a drastic rebranding.
- 10. Overall, the name change is seen as a bold move by Zomato to position itself as a leading player in the increasingly competitive food delivery and online services market. Only time will tell how successful this rebranding will be in achieving its goals.